Movement

Problem: Using out-of-home tactics, how can Movement assert itself as the music festival for techno fans?

Idea: Be with your people.

Solution: By utilizing the trippy and existential themes that hold the attention of rave-crazed headbangers, we'll attract techno lovers to Movement; an other-worldly festival that's made by and for techno fans.

 

CW/AD: Me. I was multi-tasking.

Awards: Finalist in Movement Music Festival Billboard Competition

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